PDR Techs Are Afraid to Publicize Their Pricing.. Here’s Why.
Recently, I have been making a conscious decision about making my pricing public. I have been either verbally mentioning or just adding text on top of my before and afters. I’ll get to my results and if it’s making any difference or not later. Before I get into all the above.. I’m wondering why is…
Read Full PostIs Your PDR Company Boring
Do you feel your paintless dent removal company is too stagnant? Boring? No identity? No excitement? Yeah, I know how you feel. You see I change my brand, look, logo and website often. Do I have to? Yes. Do I have to as often as I do? Hell no. I’m just a person who like…
Read Full PostWhy I Upgrade My PDR Tools
I have to get something straight. I love new tools. Whether they are paintless dent repair tools or Snap On tools. I love them all. Tools are not going to make you a better tech right off the bat. However, they will if you take the time to really understand their purpose. For years in…
Read Full PostBuild Brand Not Price
Your company identity is the most important aspect of your paintless dent repair business. I see so many PDR companies promote price instead of their brand. You don’t buy a Mercedes because they are having a tent sale? You are buying it because you understand their brand is about the quality of the vehicle. Why…
Read Full PostHow Good Is A 2 Year PDR Tech?
When I started in paintless dent removal over 27 years ago since today, I really look back and realized the limited resources. I mean there was no internet, no forums, personal gatherings like (Mobile Tech Expo) or local guys who were willing to talk to you. IT WAS A SECRET! Oh and by the way,…
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